Ducati Launches MyDucati Mobile App


As the age-old saying goes, if you can think of it, there's an app for it. Now, Italian motorcycle manufacturer, Ducati has launched itself further into the tech sector with the arrival of its own app dedicated to Ducati owners.


With the launch of the MyDucati app this month, the firm promises owners exclusive Ducati access as well as plenty of useful features for day-to-day riding.


The app offers plenty of useful features for Ducatisti to get the most out of the MyDucati experience.


In the Garage section, customers can consult the documentation of their motorcycles at any time and always have their Ducati Card – the official Ducatista document – with them. The garage section also allows enthusiasts to while away the hours configuring the Ducati of their dreams, save it and share it with friends and dealers. Additionally, the section can also be customised with a picture of their own Ducati, which is probably the most important part come to think of it...


Geo-location enables users to find their nearest Ducati dealer, consult the services available and save it as a favourite to contact it or make an appointment for a test ride with a simple click.


Potentially putting us out of a job, the app also includes a News area where users can access in real-time all the latest info from Ducati’s corporate HQ in Bologna including new services and events organized by Ducati around the world, all with a notification system that will always keep them updated on the most important news.


The app also has a section reserved for the Desmo Owners Club (DOC) community, where club members can share their passion for Ducati and take advantage of all the initiatives and benefits reserved for them.


With the aim of making the user experience as engaging and personalised as possible, MyDucati offers a system of badges that are unlocked upon completion of the various sections. By achieving goals, subscribers can access promotions and personalized services based on the interests and preferences they have expressed within the application.


Available for iOS and Android, the MyDucati App can be downloaded for free from the Apple Store and Play Store.


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